Communications

LMS on Rockstar CMO FM Podcast

If you are looking for a wonderfully, easy to listen to, personal and no holds barred conversation about the impact of this civil rights movement on business, marketing and the workplace, take a listen to this podcast gem all the way from London. It’s safe to say that @rockstarcmo is one good reason the UK audience for @theculturesoup keeps my show in the Top 200 across the pond.…

How do you take no for an answer?

We have an interesting relationship with the word no. We don’t know when to use it for ourselves. We hate to see it coming when it is headed our way. ✅ WE MUST EXPECT THEM. No is a game of numbers. In life, in sales, in relationships, the nos will always outnumber the yesses. This isn’t an invitation to be pessimistic. It’s an opportunity to be optimistically realistic.…

What if they aren’t hearing me?

On @theculturesoup, @jarretthill and I discussed how there are so many allies who are articulating so beautifully why All Lives Matter shouldn’t be the retort to Black Lives Matter. There are all sorts of analogies swirling on the interwebs. You’ve heard them all: ✅ The one house on fire ✅ The dinner table where one person isn’t served ✅ The breast cancer event where someone asks why not…

Executive Presence Series: Rock the Platform

It has happened… You have been asked to take the stage—to moderate, to be a panelist, maybe even keynote. The appearance is only weeks away, but this opportunity could open doors. Ready to get serious? My team can help. Introducing another offering in my Executive Presence Series: Rock the Platform. We’ll not only prep you, but we’ll counsel you on how to organize your thoughts, have a focus,…

6 Tips for Your Next EmCee Gig

DIFFERENT SKILLS are required for different opportunities.  The more skills you’ve honed, the more repeat invitations you will receive for those skills. Whether you are asked to be an emcee, a moderator, a keynote, a panelist, a facilitator or host a fireside chat, each comes with different demands and require different skills. I am elite communicator, and with that comes not only the ability to pivot, but the…

Honors Guest Lecture at TCU

I’m headed your way,  Texas Christian University Bob Schieffer School of Strategic Communicationy.  It’s time to go deep.  I’ll bring a PR case from my experience, and we’ll dissect how dialogic ethics could have improved results.  This is an honors course, so I plan to challenge your thinking.  Thank you Dr. Lambiase and Dr. English  for having me. See you there!

Is Employee Advocacy at Odds with Building Your  Personal Brand?

Within the past several years, companies have adopted digital employee advocacy as a way to harness the power of their workforce for low-cost, high-impact marketing, sales and recruiting. Let’s face it, if you have even a dozen or more employees, it can be a powerfully compelling force for outreach. If you have hundreds of thousands of employees bought into one of the many digital platforms like Social Chorus,…

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