Filling your #Linkedin timeline with “corporate rah rah?” …and that’s a good look for whom, again, Sis? It’s time to do better. Your #nscrockstarleadership tip of the day is to leverage the 80:20 rule for employee advocacy, because it really is a win-win for you and your company. Over rotate, and you’ve just squandered your social media real estate…and for companies that have a far bigger marketing budget than you do.…
When Lamar Tyler sets his mind to something, it gets done, let me tell you! When I first met him and his lovely wife Ronnie, I was extremely impressed. Let me first say that the bloggers of today are not cut from the same cloth as the ones my teams first worked with in 2008…I’m talking about Lamar and Ronnie, Patrice Yursik, aka Afrobella, Luvvie Ajayi…I think you…
Back in The London Calling Issue, we went backstage with Dallas native, L. Michelle Smith, a classically-trained mezzo soprano, author, speaker and marketing leader with over 25 years of experience as a communicator and integrated marketer. In this issue, Ian Truscott hops on the tour bus and catches up with this executive and business coach and entrepreneur. Hi Michelle, we went Backstage with you back in January, since then…
We’re reaching back into the crates and pulling the most downloaded episode of all times with this employee advocacy guru, and my friend John Graham, Jr. A special tribute to Jinja beverage company founder Reuben Canada is also included at the end of the episode. RIP, Reuben, your friends, John and L Michelle.
Jaylen Bledsoe, CEO of Bledsoe Global Group became a millionaire by the age of 15. He has been making millions for his client ever since! Talk about #blackexcellence! And we will. Find out what Black Single Mom Magic has to do with it! It drops Nov 1. If you are still new to this, listen and subscribe. #theculturesouppodcast
Within the past several years, companies have adopted digital employee advocacy as a way to harness the power of their workforce for low-cost, high-impact marketing, sales and recruiting. Let’s face it, if you have even a dozen or more employees, it can be a powerfully compelling force for outreach. If you have hundreds of thousands of employees bought into one of the many digital platforms like Social Chorus,…
Your Host L. Michelle Smith provides just a taste of what The Culture Soup Podcast has to offer with a snippet from an upcoming interview with friend, founder and CEO of the beverage company JinJa, Reuben Canada. Canada talks about his philosophy on health, his inspiration for it, and his mentors. Enjoy!
(Image: iStock/PeopleImages) Even the most creativity-averse people can tap into their creative genius It’s easy to get stuck in a rut with cookie cutter marketing strategies. How do you tap into the creative genius inside? Do you ever wonder if you even have a creative genius inside? I believe that while many creative geniuses are born, others can be made with deliberate effort. According to Psychology Today, there really…
